Dog, Duck and Cat Trust Logo

About Us.

Aims of the DDC Trust

  • For children to learn about staying safe, in a way that is fun and age appropriate, in their day to day lives and in their local community
  • To ensure children receive consistent safeguarding messages to prevent household accidents and incidents
  • To address, and educate on, subjects that affect a child’s mental health and emotional well being
  • To promote ‘safety first’ thinking, both inside the home and in the community
  • To assist Parents, Carers and Guardians (PCG) in building rapport with their children
  • To promote PCG and Child Quality Time, to build a child’s resilience, and to provide resources to facilitate this
  • To ensure children know, and they believe, that they have a person in their life, that they trust and can to talk to, if they are ever worried or scared about anything, no matter how awful or small their concern may be

About the DDC Trust

The trust aims to provide educational, preventative, harm minimisation resources for young people, aged 0 to 9 years of age, with a focus on safeguarding, promoting safety and developing a child’s resilience.

The approach is simple yet effective. The Dog, Duck and Cat characters are utilised, in story form, to help adults educate children about a range of different subjects. The resources have also been created to allow older children to use them for themselves, thus increasing opportunities for the messages to be delivered to our audience. The resources are available online, but the trust endeavour to make printed resources available whenever possible, as children have told us they ‘like having the story books and activities to play with'.

For the trust to be able to reach the children, partnership working is essential. We work with professionals, in the community, in settings such as the NHS, early years providers, primary schools and the local authority. All partners are then supported, in a variety of ways, to use the DDC resources. All of the stories are supported by lesson plans and classroom activities, for use by those working in educational settings, and bespoke programmes have been developed to suit the needs of specific professionals, such as health visitors, midwives, libraries and others.

The trust also provide a full set of story resources for Parents, Carers and Guardians (PCG) and the local community to use. To keep children safe, the homes they live in, and the people that care for them, need to be aware of the risks that those children may face. PCG’s and the local community are vital partners for the trust, to omit them would vastly diminish the chances of us achieving our aims.

For PCG’s we are also promoting the concept of spending quality time with their child(ren). By providing story resources, and activities to be done together, we are looking to those that have children in their care, to ‘put down the phone’ and spend some fun-time with those in their care. By doing this we are looking to create positive attachments. This can be a tremendous way to build a child’s trust, resilience and thus encourage them to be open and talk if they are ever concerned, worried or scared about anything.

The focus, until the end of 2017, has been on helping children stay safe from accidents, but the remit has now been broadened due to demand. Mental health and emotional well-being, attachment, bereavement, loss, domestic abuse, positive peer relationships, ‘how to’ stories and culture and diversity are subjects for which resources are in the planning stage at this time. Early piloting ideas have met with approval by partners, and outside expertise is being utilised in the development process.

Evidence of effectiveness – Professionals

Our children are learning about senses so by asking the children what things smelt and felt like was helping towards our topic at nursery. It was good when you talked about different dangerous materials and then each child talked about their own thought and ideas – Nursery School, Blackheath

It is a good way to get parents involved and get them supporting us by delivering the same messages – Nursery School, Cape Hill

Children fully engaged with a lovely safety message and all children were encouraged to participate. Thank you - Reception Class, Primary School, Great Barr

The children enjoyed all aspects of the session. The interaction was fantastic. They enjoyed participating/using the puppets and playing the games. Excellent session which clearly got the message over and we will follow this up in class. Thank you - Reception Class, Primary School, Oldbury

The children enjoyed the interactive nature of the session with easy to remember gestures . The games encouraged the children to think. Session could involve more dangers in the home - Year 3 Class, Primary School, Tipton A great session where the children were engaged from beginning to end. The children responded enthusiastically to the important health & safety messages. Thanks - Year 3 Class, Primary School, Great Bridge

Evidence of effectiveness – Parents, Carers and Guardians

'My 3 year old little girl and I were in the kitchen. I went to put the washing liquid – tabs away in the cupboard under the sink. She was sat in her high chair watching me and she said, ‘Mommy No!’. I asked her what she meant and she said, ‘Dog, Duck and Cat said put them away safely, that’s not safe!’. My daughter and I had read the Smells Good, Tastes Good story and it had obviously had an impact on her' – Feedback on Smells Good Tastes Good Story

'I read the stories to my Daughter who is 7, on the day that you gave the books to me. The one that made the biggest impact was about the dog! She has a tendency to stroke any dog that she comes into contact with regardless of me telling her not too! The lists at the back of the book, the do's and don'ts really made her think about her actions. She related to it only yesterday, advising my 4 year old cousin on how to stroke a dog sensibly, and when to stroke and not stroke a dog. The book must of made an impact on her' - Feedback on Little Paws; Cousin Dog or Wild Dog Story

'Hi Jon, I just wanted to tell you about the impact that the Dog, Duck and Cat book on using a seat belt has had on my little girl. My 5 year old daughter had just discovered how to undo her seat belt, so I gave her a copy of dog duck and cat to read and she has never unclipped herself again and reassures me that she won’t! Thanks again for sharing the book –she loved reading it and the message has really done the trick' – Feedback on I Love My Car Seat

'It’s just nice having something to use with the kids, something to start the conversations I know I need to have with them' – Feedback on the DDC resources in general

'Hi Jon, I managed to share DDC with a few family members and friends. All feedback was good with comments such as ... informative, child related, short but straight to the point and educational' - Feedback on the DDC resources in general